Protected: At Home email messages

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Before registration

Use Force24 // WAK Waves receive Pre-reg + Follow-up only

[Header option #1]
Invitation: Wine tasting, virtual networking, and C-level insights

[Header option #2]
Invitation: Exclusive virtual networking and wine tasting invitation

[Header option #3]
Invitation: Chief Wine Officer virtual networking experience

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Hi {FIRST NAME}, I’m {EVENT DIRECTOR}, Event Director at Chief Wine Officer – it’s a pleasure to speak with you!

On behalf of CWO & {CLIENT}, I’d like to invite you and a senior colleague to join an exclusive group of {JOB FUNCTION} leaders for a roundtable discussion of {THEME}. At this virtual event on {DATE}, we’ll share crucial insight and tackle the unique challenges facing your sector, while you build lasting business connections with your peers.

You’ll also hear from expert {CLIENT} speakers and experience an unforgettable wine tasting from a world renowned {WINE EXPERT / MASTER OF WINE}, with complimentary fine wines delivered to your door. And if you prefer a non-alcoholic option, we can provide a package of artisanal soft drinks.

We’re due to launch next week, but I’d love to reserve you an advance place if you’re available? You can also bring a senior colleague with you, just let me know and I’ll include them too.

What do you think?

{NAME}

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Hi again {FIRST NAME}!

Chief Wine Officer has another virtual event on the way that I think would you’d enjoy. On {DATE}, we’ll be discussing {THEME} with {CLIENT}, accompanied as always by an expertly guided wine tasting.

Join us and a panel of {JOB FUNCTION} leaders across the {COUNTRY} to share crucial insight and tackle the unique challenges facing your sector, while you build lasting business connections with your peers.

Once again we’ll bring you face-to-face with a renowned wine expert for a guided wine tasting of complimentary sparkling, red and white wines, shipped direct to you. And if you prefer a non-alcoholic option, we can provide a package of artisanal soft drinks.

We’re due to launch next week, but I’d love to reserve you an advance place if you’re available? You can also bring a senior colleague with you, just let me know and I’ll include them too.

Hoping to see you again,

{NAME}

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[Header option #1]
Don’t miss out on virtual networking with your peers

[Header option #2]
The sooner you register, the better your chances of attending

[Header option #3]
It’s crunch time for reservations!

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Hi {FIRST NAME},

I’m {CWO HOST NAME}, your host for the virtual networking event on {DATE} at {TIME}.

I just wanted to follow up on your invitation. We’re about to begin registrations for this exclusive discussion around {THEME}, with experts from {SPONSOR}. I’d love it if you could add your voice to the conversation. Full details are available on the event page: [LINK}

It will be an ideal way to pick up fresh insights and build connections with your C-suite peers while enjoying complimentary fine wines delivered to you and a guided tasting from a {WINE EXPERT / MASTER OF WINE}.

Spots tend to fill quickly, but I can still reserve you a complimentary space for this event. And if you’d like to bring a senior colleague, I can hold a place for them too.

Would you be interested in attending?

{NAME}

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VERSION FOR EXISTING CUSTOMERS
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Hi {FIRST NAME},

I’m {CWO HOST NAME} from Chief Wine Officer. I’ll be hosting the upcoming virtual networking event on the {DATE} at {TIME}.

I just wanted to follow up on your invitation. We’re about to begin registrations for this exclusive discussion around {THEME}, with experts from {SPONSOR}. I’d love it if you could add your voice to the conversation. Full details are available on the event page: [LINK}

Spots at the virtual table will fill up quick, so can I reserve you one? And if you’d like to bring an appropriate senior colleague, I can also hold a place for them. Just let me know if you’re able to attend.

Kind regards,

{NAME}

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[Header option #1]
Invitation: Enjoy a virtual networking and wine tasting event like no other

[Header option #2]
Invitation: Be one of a select few senior leaders at this world-class virtual event

[Header option #3]
Invitation: Ready for virtual networking with your fellow business leaders?

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Dear {FIRST NAME}, on behalf of business networking specialists Chief Wine Officer & {SPONSOR}, I’d like to invite you and a senior {COMPANY NAME} colleague to our exclusive virtual networking experience, {EVENT TITLE}.

With complimentary fine wines delivered to your door, this virtual event will take place via Zoom on {DATE} from {TIME}.

You and 14 of your peers {in/across COUNTRY} will share learnings and hear from {COMPANY NAME}’s {SPEAKER NAME} on how some of the world’s household names are producing compelling results on {BENEFIT AREAS} by {EVENT SOLUTION PROPOSED}. You’ll also enjoy a wine tasting led by a world-renowned {WINE EXPERT / MASTER OF WINE}.

Will you join us and build fresh connections with your peers, clients and competitors?

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SETUP RSVP BUTTON WITH EVENT URL
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You can RSVP at the link above or reply to me directly to secure your spot — and if you’d like to bring a senior colleague with you just let me know.

I look forward to hearing from you.

{NAME}

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VERSION FOR EXISTING CUSTOMERS
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{FIRST NAME}, we’re back!

On behalf of business networking specialists Chief Wine Officer & {SPONSOR}, I’d like to invite you and a senior {COMPANY NAME} colleague to our exclusive virtual networking experience, {EVENT TITLE}.

As always, you can expect a box of fine wines delivered to your door in advance of this Zoom event on {DATE} at {TIME}.

You and 14 of your peers {in/across COUNTRY} will share learnings and hear from {COMPANY NAME}’s {SPEAKER NAME} on how some of the world’s household names are producing compelling results on {BENEFIT AREAS} by {EVENT SOLUTION PROPOSED}. You’ll also enjoy a wine tasting led by a world-renowned {WINE EXPERT / MASTER OF WINE}.

Will you join us?

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SETUP RSVP BUTTON WITH EVENT URL
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RSVP at the link above or reply to me directly to secure your spot — and if you’d like to bring a senior colleague with you just let me know.

I hope see you again.

{NAME}

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[Header option #1]
The wine, the speakers, the discussion points

[Header option #2]
Everything you need to know about our next exclusive virtual event

[Header option #3]
Plan your evening and learn actionable insights – full agenda inside!

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Hi {FIRST NAME},

I hope your week is going well?

We’ve just confirmed our speakers for the upcoming virtual Chief Wine Officer event with {CLIENT COMPANY}. On {DATE}, we’ll be welcoming {SPEAKER NAME & COMPANY} to share {HIS/HER/THEIR} insights on {THEME}.

{BRIEF BIO ON SPEAKERS AND THEIR TALK}

Spots are filling up, and we already have confirmed guests from the likes of {COMPANY NAMES}. But I can still hold you a seat — and if you have a senior colleague you’d like to bring along, I can even reserve two?

{NAME}

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VERSION FOR EXISTING CUSTOMERS
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Hi {FIRST NAME},

I hope your week is going well?

Speakers for the upcoming virtual Chief Wine Officer event with {CLIENT COMPANY} have been confirmed!

On {DATE}, we’ll be welcoming {SPEAKER NAME(s) & COMPANY(s)} to share {HIS/HER/THEIR} insights on {THEME}.

{BRIEF BIO ON SPEAKERS AND THEIR TALK}

This event will fill in a flash, and we already have confirmed guests from the likes of {COMPANY NAMES}. Shall I reserve you one of the few remaining spots? Or even two, if you have a senior colleague you’d like to bring along?

{NAME}

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[Header option #1]
Book the last seat for this virtual event before it goes!

[Header option #2]
Secure your seat at the virtual table

[Header option #3]
This final seat is yours if you want it – join your industry-leading peers

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Hi {FIRST NAME},

You can still reserve a spot for the next virtual Chief Wine Officer event with {COMPANY NAME}.

If you’d like to join us, simply head to our website at the link below or reply directly to me.

{EVENT DETAILS}
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SETUP RSVP BUTTON WITH EVENT URL
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Hoping to see you there!

{NAME}

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VERSION FOR EXISTING CUSTOMERS
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Hi there, {FIRST NAME},

Me again! This virtual event has filled up quick, but you can still book a seat for {EVENT TITLE}.

If you can make it, simply head to our website at the link below or reply directly to me.

{EVENT DETAILS}
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{SETUP RSVP BUTTON WITH EVENT URL}
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I hope to see you there!

{NAME}

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Additional seats available!

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I come to you with good news, {FIRST NAME}!

Due to demand, we have a few more seats available for our virtual networking event – are you interested in joining us?

So far, we have leading figures from the likes of {COMPANY NAMES} signed up to hear {SPEAKER NAME & COMPANY} talk all things {LITE THEME}.

Visit {EVENT LINK} to find out more about the event, which you can join remotely, while enjoying fine wines shipped directly to you.

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SETUP RSVP BUTTON WITH EVENT URL

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This event is complimentary, designed to boost links in the business community, and provide a forum for sharing knowledge. Spots go quick, but can I count you in? If you’d like to bring a senior colleague with you, just let me know!

Thank you,

{NAME}

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Nurture emails and post-event

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Good news! Your registration has been confirmed.

Hello {First Name},

I’m pleased to confirm that you’re officially booked to join CWO & {Client} at {Event Title + Link} on {Date} at {Time/Time Zone}.

Following this email, I’ll also send a calendar invite for this virtual event so that the time is booked out in your diary. In the meantime, I’ll be arranging for a complimentary wine tasting package to be delivered ahead of the event. Do let me know if you would prefer luxury soft drinks instead of wine.

So that your drinks reach you on time, kindly confirm the following information by return email:

Delivery address
{Cell/Mobile} number

{USE THE NEXT PARAGRAPH ONLY IF THERE IS A TYPEFORM LINK ON MONDAY.COM}
If there’s anything specific you’d like to hear about during the event, you can let us know through this link. {LINK FROM MONDAY.COM} This will help us keep things as relevant as possible.

Finally, so you can see who’ll be joining you at the event, I’ll be sharing our guests’ LinkedIn profiles the day before. If you’d rather we didn’t share your profile, just let me know.

If you have any other questions, or have any accessibility requirements we need to be aware of, please don’t hesitate to ask.

Looking forward to seeing you!
{NAME}

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Hi {FIRST NAME}, we’re really excited to welcome you to next month’s Chief Wine Officer event.

To give you a feel for what you’ll experience on the night, take a look at our Master of Wine/wine expert for the evening, {NAME} – {https://www.chiefwineofficer.com/cwo-experience/wine-experts/#EXPERTFIRSTNAME}.

{Adapt a short line from bio; e.g. A wine expert with over 30 years’ experience, Julian loves nothing more than sharing his extensive wine knowledge with our guests!} There’ll be plenty of opportunities to speak to {WINE SPEAKER FIRST NAME} on the night, so be sure to have your camera and mic switched on and any burning questions at the ready.

We look forward to seeing you there.

Speak soon,
{NAME}

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Hi {First Name}, I hope you’re well.

On behalf of Chief Wine Officer and hosts {CLIENT}, I’m looking forward to welcoming you to our upcoming CWO At Home event on {DATE} @ {TIME/TIMEZONE}. We still have a couple of spaces remaining, so if you’re interested in inviting a senior colleague, just let me know.

Q: Is there a specific topic you’d like to discuss? So that our hosts can tailor the event to your interests, let me know any key questions or themes you’d like to raise. You can refresh your memory on the topic and speaker information at the event page {LINK}, and pop me an email with your thoughts.

Looking forward to hearing from you!

Thanks,
{NAME}

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Hi {FIRST NAME},

I hope you’re looking forward to the wine tasting and networking event with {CLIENT} in {WEEKS} weeks! I’m pleased to confirm that your CWO wine tasting package is on the way and should be landing on your doorstep shortly. We can’t wait to see and hear your impressions of our curated seasonal collection.

You’ll receive a tasting bottle of each of the following:

SPARKLING – {WINE 01}
WHITE/ROSE – {WINE 02}
RED – {WINE 03}

Could you pop me a courtesy email to let me know when it’s arrived? Failing that, I’ll give you a quick call before the event to make sure everything is well.

Do reach should you have any questions!

Thanks,
{NAME}

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Hi {FIRST NAME},

We’re really looking forward to welcoming you to tomorrow evening’s virtual event, sponsored by {CLIENT}! So that you can make the most of your CWO At Home experience, I thought I’d share the key info you need, alongside some of our top tips:

Join this event link at {TIME, TIMEZONE} : {INSERT ZOOM LINK}
(Meeting ID: {MEET ID} | Passcode: {PASS})

• I have attached the guest list to this email so you can familiarise yourself with your fellow attendees
• The dress code is business casual… at least from the waist upwards!
• Come prepared with three wine glasses and your wine. (You may require a corkscrew.)
• As you’ll be sampling three wines, you might want to bring a snack.
• Have your webcam switched on so that you can interact with the other guests.
• Try to minimise any background noise and mute your microphone when not speaking.
• You should have already received the wine, which gets us to the most important point: DO NOT DRINK IT YET! We will be opening each of the wines together at the event.

Finally, don’t forget to chill your Champagne and white wine! You can also revisit the event page to refresh your memory on the topic and speaker info. {EVENT LINK}

If you have any questions, just ask.

Looking forward to meeting you on screen,
{NAME}

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Hi everyone,

Looking forward to e-meeting you shortly at our famous Chief Wine Officer virtual experience! This is just a quick reminder of the joining details so they’re at the top of your inbox:

Join the event link with your camera and mic on at {TIME, TIMEZONE} : {INSERT ZOOM LINK}
(Meeting ID: {MEET ID} | Passcode: {PASS})

{IF HOST IS RICHARD OR CRAIG – CC ON EMAIL AND ADD THE FOLLOWING LINE:
I’ve also CC’d your host [RICHARD/CRAIG], just in case you’d like to say hello beforehand.}

See you shortly,
{NAME}

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Hi {FIRST NAME},

Thanks again for joining us this evening. On behalf of Chief Wine Officer and {CLIENT}, I hope you found the session enjoyable and informative, both for business content and newfound wine knowledge to impress your friends and colleagues!

[FOR CWO WINNER ONLY]
Kudos also on becoming our newest Chief Wine Officer! I’ll be arranging a bottle of Champagne to be delivered to you as your prize, so do keep an eye out. Your official certificate is attached too, which I’m sure you’ll want to add to your LinkedIn profile/have framed etc…

If you’d like to continue the conversations, your host(s) {HOST NAME(S) is/are} Cc’d.

[FOR NON-ATTENDEE GEN]
You’ll be happy to hear that we have a record number of CWO Dinner events coming up in future months and I’d love to keep you updated. You can view the current event calendar online. If you’d no longer like to be invited to these events – or receive associated information – just let us know. A full explanation of how we process your data legally is also available.

Finally, I’d be thrilled if you could share your thoughts about tonight’s event in our super-speedy survey {LINK TO TYPEFORM}.
Thank you in advance!

We hope to welcome you to another event in the near future. As a CWO guest, you are welcome to join our CWO Society, where you’ll receive priority invites to upcoming sessions and other exclusive perks. You can confirm your details and sign up online.

Very best,

{NAME}

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Hi {First Name},

I’m sorry that you were unable to make the Chief Wine Officer & {CLIENT} event this evening.

I’d like to introduce you to the host(s), {HOST NAME(S)}, who are Cc’d on this email. Are you able to accommodate a brief catch up some time next week?

Thanks,

{NAME}

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Hi again {FIRST NAME},

I’d still really like to schedule a brief catch up with yourself and {HOST NAME}, so you can benefit from the insight you missed out on at our event.

Are you sure I can’t set something up?

{NAME}

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[To be sent in a separate email thread than the post-event follow up, and should not include the client]

Hi [First Name], once again it was a pleasure to host you at last week’s event with [CLIENT]. I hope you enjoyed the evening and made some lasting business connections?

In case you haven’t already registered, I wanted to remind you of our exclusive CWO Society – a members club for the world’s brightest business minds, joined by their love of fine wine and industry networking.

As part of the CWO Society, you’ll unlock a range of benefits such as:

Discounts from wine vendors
Reductions on Wine Tasting courses through the WSET
Exclusive wine tastings with world-renowned wine experts and wine farms
Dining deals at our Michelin-starred and five-star venues
Priority invites to industry events
A seasonal CWO Society newsletter with the latest news, benefits, and events
Unlimited wine support from our network of wine connoisseurs
To sign up, register with your business email. I wouldn’t want you to miss out! Any questions about the Society, just ask.

Thanks again for joining us, and I hope to see you at another event!

{NAME}

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