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Real-Time Wins & Optimization in Retail with Real-Time Insight

December 6 @ 3:30 pm - 5:30 pm

Real-Time Wins & Optimization in Retail with Real-Time Insight

Taste fine wines & explore how leaders use first-party data in real time for quick wins and efficiency gains in their marketing

Tuesday, December 6, from 3:30PM PT | 6:30PM ET

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CWO at Home

Kevin Fried,
Industry Director – Retail, Google

C-LEVEL NETWORKING AGENDA

We’re bringing together an exclusive panel of senior Marketing, eCommerce, and CX leaders for a one-of-a-kind roundtable discussion – and you’re invited! Over fine wines, we’ll explore how the US’s leading retailers are handling challenging economic conditions using their own customer data, finding both immediate growth and efficiencies via first party data. Will we see you there?

With Kevin Fried, Industry Director of Retail at Google facilitating the discussion, we’ll look at how to achieve new levels of marketing efficiency by breaking down silos and bringing real-time insights to your marketing strategy. We’ll also discuss use cases of success from retail giants, whether that’s through omnichannel or adopting predictive analytics and a 360-degree view of the customer. Join us to share experiences with your peers, learn from their challenges and successes, and build lasting business connections!

KEY DISCUSSION POINTS

  • How to build momentum with a data-led marketing foundation in difficult economic conditions
  • The transition to advertising led by first-party data and how to improve paid media efficiency
  • What obstacles stand in the way of constructing a seamless, multi-channel and localized customer experience, both now and in the future

But no CWO event would be complete without our famed wine tastings. Throughout the event, you’ll be tasting three exquisite wines, while Amy Christine, one of only 415 Masters of Wine worldwide, introduces you to the secrets of the wines’ history, vintage and body. And once you’ve mastered the flavors, you’ll face-off against your peers for the title of “Chief Wine Officer” – the best taster in the room. Ready to play? RSVP now to receive the wines at your doorstep.

This is an invitation-only experience. Attendance is complimentary and open to only 15 Marketing, Data, Ecommerce and CX leaders from the US. If you’d like to bring a senior colleague along, let us know. Places are limited and highly popular – book your spot now to avoid disappointment!

RSVP HERE 1 place left

USA WIDE

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This event is brought to you by Chief Wine Officer, Accenture and Google Ads.

GUEST SPEAKERS

KEVIN FRIED

Industry Director, Retail, Google


BETH MARRION

Accenture Senior Managing Director


HOST SPEAKER

JEREMY WOODLEE

Accenture Song Managing Director, North American Go-To-Market Lead, Google Ads


YOUR HOSTS

Accenture logo

Accenture Song is reimagining business through experience. We drive sustainable growth by creating meaningful experiences that live at the intersection of purpose and innovation. By connecting deep human and business insights with the possibilities of technology, we design, build, communicate and run experiences that make lives easier, more productive and rewarding. Accenture Song is ranked the world’s largest digital agency by Ad Age and has been named a Most Innovative Company by Fast Company.

Google builds a culture of innovation and agility. Our mission is to organize the world’s information and make it universally accessible and useful. Focused around areas like search engine technology, online advertising, cloud computing, computer software, quantum computing, e-commerce, and artificial intelligence – We provide organizations with the best infrastructure, platform, industry solutions and expertise for digital transformation.

WHY ATTEND: THE CWO EXPERIENCE

Essential insights. New connections. Quality wines. This is the CWO Experience.

Our premium event series is all about mixing business with pleasure. This virtual event brings together high-level business discussions and networking. We also nicely blend the virtual and physical spaces, inviting guests to sample the finest wines from home, guided by the best wine-tasters in the world.

But it doesn’t stop there – you’ll also get to take part in light competition to put your newfound wine knowledge to the test. Join us to take part in our wine expert’s wine-related competition to see if you can win the title of Chief Wine Officer.

What can you expect during a CWO at Home event?  
Read our Guide to Attending here.

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WINE TASTING

An experience for your taste buds

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NETWORKING

Discussion with your peers

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INDUSTRY INSIGHTS

Hear from leading figures in the industry

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COMPETITION

Test your knowledge to win the CWO title

WHAT DO OUR GUESTS SAY?

Want to know what our previous guests say about our events? Browse more testimonials here.

Excellent…love the format. Two hours went so fast, and the discussion was excellent!

The event was great. It is a unique, and successful way to get diverse people/companies together. I enjoyed the wine, the presentations, and the open dialogue.

It was probably one of the best virtual events I’ve had. Loved how business chatter was broken up by great wine tastings. Thank you all!

YOUR TEAM ON THE DAY

EVENT HOST

MEGAN POWERS

020 7329 3933


EVENT DIRECTOR

MICHAEL SAMBROOK

020 3687 3955


Details

Date:
December 6
Time:
3:30 pm - 5:30 pm
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