Building the Ultimate Direct-to-Consumer Brand Ecosystems
February 10 @ 7:00 pm - 8:45 pm
We’re combining our experience in the physical and digital spaces to bring Chief Wine Officer to your door.
CWO : DIGITAL and PUBLICIS SAPIENT present a virtual experience – with real wine
Building the Ultimate Direct-to-Consumer Brand Ecosystems
WHAT’S ON THE VIRTUAL AGENDA
Do you want to thrive in a digital world?
CWO : DIGITAL and Publicis Sapient are inviting 10 consumer tech & telco senior executives for an interactive networking experience to discover how you can keep pace with acceleration by building digitally native brand-ecosystems that strengthen your direct-to-consumer (D2C) channels. Learn, share, and network with leading industry peers – all while sampling a selection of the finest wines.
By 2022, the US is expected to ship over 106 billion 5G handsets. With 5G estimated to be the first wireless generation led by enterprise applications, fifth-generation technology is quite literally set to overlay the entire economy. For consumer tech companies, to survive in 2021 requires the agility to adapt to customer, economic and technology-based change, and to create seamless consumer experiences. In order to tech and telco leaders to drive growth with a D2C model, they must understand consumer demand, ensure brand loyalty and move past product to services.
At this unique virtual experience, gain insight from a wealth of expert speakers including Ron Shamah (SVP Telco, Media & Technology, Publicis Sapient) and Hilding Anderson (Head of Strategy Retail, Publicis Sapient) who’ll share ideas on the latest consumer tech trends, and why creating digitally native brand ecosystems can provide greater efficiency and enhance the overall customer experience. In the face of imminent change, discover why now is the time to establish a digitally native brand ecosystem that is supported by an optimized supply chain.
To top off this evening of riveting business insight, prepare to embark on a virtual wine tasting with real wines delivered direct to your door. A renowned wine expert will be on hand to talk you through each bottle before putting your palates to the test in some light-hearted competition. But the question is – who will be crowned the ultimate title of ‘Chief Wine Officer’?
RONALD SHAMAH
Executive Vice President, Publicis Sapient
In his role as the Telecom, Media and Technology vertical Lead, Ron is a trusted business partner who advises clients on growth and go-to-market strategies, consumer experience and commercial effectiveness programs in the digital business transformation space.
After demonstrated achievement on the client side leading multiple global projects in digital transformation, he shifted his focus towards providing expertise for a variety of clients eager to begin their own digital business transformation journeys. This enables him to lead purpose-driven, strategic projects to drive revenue growth for many global-based companies with diverse portfolios.
HILDING ANDERSON
Head of Retail Strategy, Publicis Sapient
Hilding Anderson works with Fortune 500 companies and top global retailers to advise them on digital business transformation and how to drive higher performance in the changing digital landscape. He has appeared in multiple media spots as a commentator on digital business strategy, including on CNBC SquakBox, Yahoo Finance, Cheddar, and has been quoted in the NYTimes.
JON PANELLA
GVP Technology, Global Customer Engagement Practice Lead, Publicis Sapient
Jon has over 30 years of technical, consulting and leadership experience in enterprise architecture planning, commerce strategy, product evaluation/selection, software development and technology implementation/support. He’s currently responsible for Publicis Sapient’s Global Customer Engagement Practice which includes sales, go to market strategy, oversight, planning and reviews for numerous technology strategy and implementation engagements.
WHO’S ATTENDING
This event is exclusive to just 10 Consumer Tech & Telco senior executives. If that’s you, and you’re keen to discover how you can remain competitive in an increasingly digital 2021, register now and secure your place at this unique CWO : DIGITAL and Publicis Sapient virtual event.
Places go fast so secure yours today to avoid disappointment!
As a digital business transformation partner of choice, Publicis Sapient have spent nearly three decades utilizing the disruptive power of technology and ingenuity to help digitally enable their clients’ business in their pursuit of next.
Bringing a startup mindset and agile methods to both established companies and the public sector, they help unlock value in ways that delight their customers and improve their operational effectiveness.
PETER MCCOMBIE
Master of Wine
Our premium event series is all about mixing business with pleasure. This virtual event brings together high-level business discussions and networking. We also nicely blend the virtual and physical spaces, inviting guests to sample the finest wines from home, guided by the best wine-tasters in the world.
But it doesn’t stop there – you’ll also get to take part in light competition to put your newfound wine knowledge to the test. Join us to take part in our wine expert’s wine-related competition to see if you can win the title of Chief Wine Officer.
Peter is a New Zealand-born, English resident Master of Wine, based in London. Peter McCombie was awarded the Master of Wine qualification in 1994, while working for Italian specialist merchant Winecellars. He is one of just 409 Masters of Wine in the world and a veteran Chief Wine Officer host.
3 FINE WINES 1 WINNER
01DELIVERY
Wine delivered to your door
02INTRODUCTIONS
Champagne welcome
03PRESENTATION
Keynote Speech 1 + Q&A
04WHITE WINE
White wine tasting session
05PRESENTATION
Keynote Speech 2 + Q&A
06RED WINE
Red wine tasting session
07COMPETITION
CWO Winner Announced
08BREAKOUTS
Interactive Networking
Enjoyed the discussion and understanding some of the common challenges in current times, oh, and the wine!
EVENT DIRECTOR
EVENT HOST
