You’re invited to a digital networking experience hosted by CWO : DIGITAL, Accenture and Salesforce – with a box of premium wines and champagne delivered right to your door! Take your place at this virtual roundtable and join senior peers and leading experts as we deep dive into how you can unlock the value of Data Driven Experiences for Financial Services.
As we look to the future, examining the relevancy and digital maturity needed to interpret and leverage real, contextual, and emotional data will require organizations to go beyond the typical demographics of the customer and examine behaviors and buying power. During our discussion, we’ll uncover the major inflections points in the market requiring a refocus and uplift of what customer experiences are, and the value proposition around those experiences. We’ll explore the need for a holistic view of customers to tailor relevant and meaningful experiences through the proper framework and technology for Financial Services organizations.
You’ll even be invited to take part in the renowned CWO competition lead by Master of Wine, Peter McCombie. Here, you’ll compete against your peers to see who will be crowned the ultimate grand slam title – Chief Wine Officer!
Managing Director and Global Head of Social Business and Collaboration Practice, Accenture Interactive
Rob Harles is Managing Director and Global Head of Social Business and Collaboration practice for Accenture Interactive where he builds social and digital strategies for the Fortune 1000. In his role, Rob also serves as the Lead for Accenture Interactive’s Salesforce Partnership across Marketing, Commerce and Experience Clouds. Rob has an extensive background building successful digital businesses in the areas of strategy, digital architecture and design, digital marketing, social media and emerging channels. His specific expertise includes artificial intelligence, machine learning, eCommerce and digital automation.
Accenture Interactive is reimagining business through experience. We drive sustainable growth by creating meaningful experiences that live at the intersection of purpose and innovation. By connecting deep human and business insights with the possibilities of technology, we design, build, communicate and run experiences that make lives easier, more productive and rewarding. Accenture Interactive is ranked the world’s largest digital agency by Ad Age and has been named a Most Innovative Company by Fast Company.
Salesforce is the global leader in Customer Relationship Management (CRM), bringing companies closer to their customers in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies—cloud, mobile, social, internet of things, artificial intelligence, voice and blockchain—to create a 360° view of their customers.
Master of Wine
Our premium event series is all about mixing business with pleasure. This virtual event brings together high-level business discussions and networking. We also nicely blend the virtual and physical spaces, inviting guests to sample the finest wines from home, guided by the best wine-tasters in the world.
But it doesn’t stop there – you’ll also get to take part in light competition to put your newfound wine knowledge to the test. Join us to take part in our wine expert’s wine-related competition to see if you can win the title of Chief Wine Officer.
Peter is a New Zealand-born, English resident Master of Wine, based in London. Peter McCombie was awarded the Master of Wine qualification in 1994, while working for Italian specialist merchant Winecellars. He is one of just 409 Masters of Wine in the world and a veteran Chief Wine Officer host.